Features
Radial Advertising Engine is an integrated technology stack built for mobile.
It uniquely offers
Creative
Fully on-screen, engaging mobile formats
Radial’s proprietary formats are built for a superior mobile ad experience. Fully on-screen ads like Ad Chooser and Thumbnail Ad are 100% in view, 100% of the time.
Data
Unparalleled personification data at scale
Radial’s personification data is built on best-in-class contextual and semantic data, augmented with unique audience data. Our personification data is ID-less and cookie-less.
Insights
Powerful visual insights
Radial’s unique actionable insights sharpen advertising strategy, inform campaign briefs and help understand branding campaign performance and impact.
Targeting
Proprietary personified targeting
Radial’s personified targeting customizes ads for audience relevancy, fueled by personification data at scale, in total respect of consumer privacy.
Inventory
Exclusive cost-effective inventory
Radial’s direct access to exclusive mobile inventory eliminates overhead from intermediaries and provides advertisers with the best buying prices.
Protection
Comprehensive brand protection
Radial provides consumer privacy protection, data safety, brand-safe inventory and fraud‑free engagement. We are one of the safest place to deliver your message.